When Will Companies Fight Climate Change?

Microsoft and BlackRock have made positive moves. But there’s still a lot of money to be made in green tech

The amount of investment and innovation aimed at green technology remains stubbornly low compared with other tech sectors; most of the high-profile investments come from the likes of Bill Gates and Elon Musk.

I still do not get why Silicon Valley largely scorns green tech — except that perhaps it is a lot harder to get right than offering a new app in which teenagers can do dance-offs.

It’s a big mistake. Recent reports outline a multitrillion-dollar opportunity in the years ahead in a variety of areas, including battery storage, urban mobility, renewables, software and artificial intelligence to help us understand climate data, the food production ecosystem and even the way we construct our buildings, which is a surprisingly major contributor to the greenhouse-gas problem. So, too, fashion sustainability, since clothing has a life cycle of waste.

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