Uber is Still Betting on Flying Taxis

Fortune magazine sits down with Uber CEO Dara Khosrowshahi and Joby chairman Paul Sciarra, to discuss Joby and its future.

Dara Khosrowshahi, CEO of Uber:
Through Elevate, we had access to all the various players who are developing [flying taxis]. And I’ve got to say Joby was for us head and shoulders above the rest. What we had built with Elevate was a really strong go-to-market strategy that was built for the mass market—for significant numbers of passengers at an affordable price. And Joby had the tech, they had the vehicle, we thought that they were heads and shoulders above the other players in terms of how developed their certification and safety program was, and we thought bringing these two together [Elevate and Joby], especially in the early iteration of this technology would be the best of both worlds.

What do you anticipate the business model for this partnership really looking like? Am I going to pull out my Uber app and be able to book a Joby flying taxi to take me from Manhattan to the Hamptons?

Well, I think that’s certainly going to be one of the models and that’s why we want to deeply integrate the Joby tech with the Uber availability. If you’re going to JFK from Midtown Manhattan, you’re going to get the choice of a black car, but you’re going to get a choice of a Joby ride as well, which will be 25 minutes, incredibly safe, incredibly quiet, and quite affordable as well.

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