Runway, the AI startup that co-created Stable Diffusion, has released an AI model that can transform existing videos into new ones by applying styles specified by text prompt or reference image.

In a demo reel posted on its website, Runway shows how its software, called Gen-1, can turn clips of people on a street into claymation puppets, or books stacked on a table into a cityscape at night. Runway hopes that Gen-1 will do for video what Stable Diffusion did for images. “We’ve seen a big explosion in image-generation models,” says Runway CEO and cofounder Cristóbal Valenzuela. “I truly believe that 2023 is going to be the year of video.”

Last year’s explosion in generative AI was fueled by the millions of people who got their hands on powerful creative tools for the first time and shared what they made with them. Valenzuela hopes that putting Gen-1 into the hands of creative professionals will soon have a similar impact on video.

“We’re really close to having full feature films being generated,” he says. “We’re close to a place where most of the content you’ll see online will be generated.”

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