Most people don’t want their information mediated by bloated, monopolistic, surveilling tech companies, but they also don’t want to go all the way back to a time before them.
Like many, I use Google to answer most of the mundane questions that pop up in my day-to-day life. And yet that first page of search results feels like it’s been surfacing fewer satisfying answers lately. I’m not alone; the frustration has become a persistent meme: that Google Search, what many consider an indispensable tool of modern life, is dead or dying. For the past few years, across various forums and social-media platforms, people have been claiming in viral posts that Google’s flagship product is broken. Search google dying on Twitter or Reddit and you can see people grousing about it going back to the mid 2010s. Lately, though, the criticisms have grown louder.
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